by UV air purifiers utilize ultraviolet (UV) light to kill or deactivate germs, bacteria, viruses, and other microorganisms in the air. The light spectrum targets DNA or RNA and disables organisms’ ability to multiply or cause harm by disrupting their nucleic acids. UV air purifiers effectively remove allergens, dust, mold spores, smoke, and other indoor air contaminants without producing ozone or other byproducts. The appliances are suitable for residential, commercial, and healthcare spaces and provide cleaner, safer indoor environments for occupants.
The global UV Air Purifier Market is estimated to be valued at US$ 1.39 Bn in 2023 and is expected to exhibit a CAGR of 15.57% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
Technological advancements are strengthening the UV air purifier market trends. Manufacturers are integrating IoT connectivity and smart home compatibility into appliances for remote monitoring and control via mobile apps. Some models feature sensors to detect indoor air quality in real-time and automatically adjust fan speeds and UV light intensities accordingly. UV purifiers with additional filters for trapping allergens, chemicals, and particulate matter before UV disinfection are gaining popularity. Models with upgraded UV-C LED bulbs that emit powerful yet safer UV rays are also becoming common. As consumers demand convenient, effective, and intelligent solutions for tackling indoor pollution, tech-enabled UV purifiers will continue growing in demand.
Porter’s Analysis
- Threat of new entrants: The threat of new entrants is moderate as the UV air purifier market requires high technical expertise in the field of UV-C technology and air purification systems. New companies need significant capital to establish manufacturing facilities and distribution networks.
- Bargaining power of buyers: The bargaining power of buyers is high as UV air purifiers are discretionary purchases and buyers have many options from various brands available in the market. Buyers can negotiate on price or demand additional features.
- Bargaining power of suppliers: The bargaining power of suppliers is moderate since most suppliers for UV air purifiers are component manufacturers like suppliers of UV lamps, filters, and fans. Switching costs for suppliers are relatively low.
- Threat of new substitutes: New substitutes like mechanical air purifiers, humidifiers, and dehumidifiers pose low threat as they do not provide the disinfection and pathogen elimination benefits of UV air purifiers.
- Competitive rivalry: The competitive rivalry is high amongst the established players like Honeywell, Philips, and Sharp who compete on product features, pricing, and branding.
Key Takeaways
The global UV air purifier market is expected to witness high growth. The global UV Air Purifier Market is estimated to be valued at US$ 1.39 Bn in 2023 and is expected to exhibit a CAGR of 15.57% over the forecast period 2023-2030.
North America region currently dominates the market owing to rising health concerns and stringent regulations regarding indoor air quality in the US and Canada. Asia Pacific is projected to be the fastest growing market driven by increasing adoption in countries like China, India, and Japan.
Key players operating in the UV air purifier market are Honeywell International Inc., LG Electronics Inc., Koninklijke Philips N.V., Coway Co., Ltd., Daikin Industries, Ltd., Sharp Corporation, Panasonic Corporation, Blueair AB, Dyson Ltd., Samsung Electronics Co., Ltd. Honeywell holds a leading position in the market due to its vast distribution channels and brand recognition. LG, Philips, and Coway are other top players focused on new product launches and expanding operations in high growth regions.
